Article Marketing Tips - What Are Keyword Modifiers
Keyword modifiers are like gold to article marketers. They can mean the difference in finding someone ready to buy the product you’re promoting as opposed to someone just surfing out of interest.
A keyword modifier can transform a broad term into one which gets traffic but no buyers to one which suddenly has someone ready to whip out a credit card and purchase whatever you’re selling.
But how do you apply a keyword modifier and what in fact is it? Again, let’s use the term dog training as an example. On it’s own, dog training gets millions of searches and is probably to hot a term for most article marketers to target.
As with the previous example, we turned dog training into a long tail phrase “book on training dogs” with a better chance of ranking for and attracting a more targeted buyer. It cut the searches down to about 600-700 thousand. That’s good and you could easily rank well for this term.
But let’s take it a step further and make this phrase even more targeted and find visitors who really need a solution to their dog training problem today. Enter the keyword modifier.
Let’s add the word “buy” to the phrase. So now you have “buy book on training dogs.” Suddenly, your search count drops another 200,000 but you can bet your bottom dollar that the person typing this phrase is pretty keen on buying a book on dog training.
What about using the word fast in your phrase? So it now becomes “book on training dogs fast.” Do you think someone typing this in is keen to find a solution quickly to their dog training problem? I think so and if you have constructed your article correctly and the content is good, then there is every chance they will make it to your resource box looking for a link to your landing page or site.
This is powerful stuff and can take your article marketing to new levels. Here is a list of common keyword modifiers:
fast
cheap
ideas
quick
buy
quickly
guide
best
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